Hogeschool Rotterdam – Master educations

Get your nose out of the books

A Master’s at Rotterdam University of Applied Sciences is about learning beyond the books. We developed the visual design for a campaign encouraging students to take the next step in their education.

Inspired by Rotterdam’s hands on mentality, the concept puts practical experience at the heart of learning. Knowledge is not only gained in the classroom, but applied in the real world. This idea shaped a bold campaign across video, digital and print, showing students how a part time Master’s can bring them further in both their education and career.

For: Rotterdam University of Applied Sciences
Art direction: XYZ Creative Agency
Visual design: Pro Label Agency
Video: Wolfstreet